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Making it Easy: Sanitation Marketing in Cambodia



video streaming Jan 2010 ; Duration: 9 min. ; viewable in full screen mode ,
Ed. WSSCC - Genève
Downloadable from the publisher
Abstract:
This video highlights a Sanitation Marketing Project that is being implemented by the international NGO IDE (www.ideorg.org) in Cambodia. Unlike conventional approaches to sanitation improvement, which are often subsidy-driven and overlook the market as a driving force to sustainable sanitation, the current approach, highlighted in this video, focuses on local market-based solutions and the sustained behavior change of sanitation practice within communities.

Keywords:

market-based sanitation (CI) (DT) (ET) , on site sanitation (CI) (DT) (ET)

Country:

Cambodia (CI) (DT) (ET)

Publisher/Broadcaster:

WSSCC - Water Supply and Sanitation Collaborative Council - Genève - Switzerland
    

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